Variable Data.
Creative Control.
Unlimited Opportunities.
TOTUS harnesses the power of variable data printing and then takes it to a whole new level of customized communications flexibility. Personalized messaging increases response rates by 30% or more, and TOTUS gives you the ability to effortlessly personalize and customize nearly any document format, to a very precise level of detail.
It begins with the automated feed of your contact information into whatever areas of your documents you specify – giving every communication the personal touch that gains attention. But TOTUS is much more than that: Seamlessly integrating patented PageFlex™ technology, TOTUS is a robust publishing toolbox that gives you the flexibility to customize and version nearly every aspect of your documents, with professional results every time. With the ability to replace, resize, and reposition design elements and copy, you can localize your message for an individual or for a market segment with ease.
TOTUS does all the “heavy lifting” so your projects and campaigns look like they were designed by a graphics professional. The requirements of your brand can be incorporated into your design options, and you control the ways your users can modify documents, setting permission requirements where appropriate.
Much more than variable data printing, TOTUS enables you to leverage the power of template-based marketing – increasing your efficiency and impact, and giving your business an entirely new way to think about its marketing communication strategies and opportunities.